Dizzy One Ventures announces the publication of Two Billion Dollars in Nickels: Reflections on the Entrepreneurial Life, by Kinko’s Founder Paul Orfalea. The thin volume contains twenty brief essays on the topics of ownership, judgment, and self-knowledge.
Orfalea covers subjects like the value of profit sharing and the profit of values-sharing. He also explains why you should take longer, more frequent vacations, why you should avoid obsessing over the competition, and why you should think more like an impressionist painter and less like a photographer.
Pacific Coast Business Times publisher Henry Dubroff noted, “This is a book that reflects Orfalea’s uniquely insightful way of describing the entrepreneur’
“There are many ways to run a business,” says coauthor Dean Zatkowsky, “but in this economy owners and managers need to run their companies better than ever before. Paul’s ideas and experience can help them do that.”
Entrepreneurs are also pressed for time, which is why Orfalea and Zatkowsky squeezed their ideas within a 100-page book. According to Zatkowsky, “Too many business books have a few pages of ideas and hundreds of pages of redundant examples. Paul and I are too impatient for that and I think we are not alone. When I hand out copies of this book at a Chamber of Commerce or Rotary event, people take hold and say, ‘It passes my first test! It’s thin!’”
Available at Amazon.com, the book sells for $12.99.
Paul Orfalea founded Kinko’s in 1970 in a one-hundred-
Dean Zatkowsky, managing partner of Dizzy One Ventures, LLC, is co-author of The Entrepreneurial Investor and Two Billion Dollars in Nickels.



