A Blueprint for Successfully Managing Global Climate Change

April 2, 2009 - PRLog -- Burnham, UK: Lord Stern, author of the landmark report ‘The Economics of Climate Change: The Stern Review’ in 2006, has just published a new book.  Entitled ‘A Blueprint for a Safer Planet: How to manage climate change and create a new era of progress and prosperity’, Lord Stern stresses: “The two greatest problems of our times – overcoming poverty in the developing world and combating climate change – are inextricably linked.  Failure to tackle one will undermine efforts to deal with the other: ignoring climate change would result in an increasingly hostile environment for development and poverty reduction, but to try to deal with climate change by shackling growth and development would damage, probably fatally, the co-operation between developed and developing countries that is vital to success.”
Lord Stern also writes: “Above all, we will need political leadership which is not only thoughtful and measured but also courageous and inspirational.  That leadership must set out the compelling scientific and economic case for strong action.  It must show not only the severe dangers of a planet in peril, but also that if we act sensibly and strongly, starting now, we can dramatically reduce those risks at reasonable cost.  That leadership must be courageous too in confronting the narrow interests which will make a lot of noise and argue for postponement of action, or in some cases for little or no action.”
Lord Stern states that we need to act, we need to act now and, maybe most importantly, we all need to work together – not just politicians, but individuals, firms and communities.  We need to come together to put pressure on governments to act on the scale required.  In this way we can effect change.
For more information on Lord Stern please contact Barry Jones, CSA’s Marketing Manager on +44 1628 601 425 or email him at barry@speakers.co.uk
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