Aarkstore Enterprise
Germany is the dominant Solar PV market in the world with the remarkable growth observed during the period 2001-08. The market has grown from 195 MW in 2001 to around 5,337 MW by the end of 2008. The unprecedented growth witnessed by this market is credited to the supportive policy framework of the country for the Solar PV technology in collaboration with high-end solar investments by major companies like Q-Cells, SolarWorld AG.
SolarWorld AG is one of the leading companies in the solar photovoltaic industry with its core business entirely dedicated to solar energy. It is a vertically integrated solar company with headquarters in Germany. SolarWorld has integrated assets along the entire solar value chain to create an end-to-end solar corporation. Today, the company benefits from the fact that it was early to set up the entire solar value chain which has given SolarWorld AG competitive edge in the German Solar PV Market. In Freiberg in Saxony, Germany the group operates one of the world’s most advanced integrated solar production facilities. This indicates that the company uses best-in-art infrastructure to support its solar operations. Presently, the total module capacity of the company is 250 MW by 2008 which the company plans to expand it to 490 MW at the end of 2011. The ambitious expansion plans of the company signals its positive future prospects.
SolarWorld AG principally operates in Germany and the US. The company has supplied solar modules to the major solar parks located in Bavaria, Germany. Penzing is the largest solar park of the company located in Bavaria, Germany with total installed capacity of 3.5 MW. This solar park came online in 2005 is currently developed by Solarparc AG. The US is also a growing solar PV market. The company has leveraged the potential of this market and has set up several solar parks in the US, mainly in California, Oregon and New Mexico. In Oregon, the company has delivered solar modules to three solar parks with a total capacity of 195 kW. The three solar parks are Pendelton Solar Plant, Ashland and Sustainable Centennial Solar Test Facility. The US market and particularly Oregon state offers tremendous growth opportunities to the company in terms of setting up of solar parks.
In addition to the commercialized on-grid operations of the company, it also contributes significantly to the rural electrification, thereby providing electricity to the remote locations. With the rural and international coverage of the company, its vision to make the world a little better with clean energy has now become reality. Additionally, SolarWorld AG is also involved at the social policy level in order to promote the concept of sustainability and to sharpen public awareness for resource and climate protection.
With the global meltdown most of the smaller companies are being acquired by the major players, thereby leading to consolidation in the solar photovoltaic industry. The positive feature of the crisis is consolidation that has offered significant merger and acquisition opportunities to major players in the solar market like SolarWorld AG. Even in the crisis situation, the company has recorded revenues of Euro 238 million as of the Q3, 2008. Additionally, consolidation has facilitated SolarWorld AG to tackle the sector’s inherent cycles, and leverage their political and economical
muscle to champion the solar cause. The existence of solar giants would therefore open doors to ambitious national programmes aimed at combating climate change and tackling global warming issues. The current scenario reflects that the solar market is for the big and established industry behemoths such as the SolarWorld AG, who has made a considerable mark for itself in the industry.
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