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PlumTree Marketing launches E-Story Marketing to Help Companies Increase Leads
The economy is struggling and businesses need leads. PlumTree Marketing introduces an innovative marketing approach to increase leads for businesses.
The economic downturn is caused by one simple fact. People have stopped spending. Companies have slowed down buying. Without sales, every company will implode.
PlumTree Marketing, an Atlanta based marketing company has introduced a simple and cost effective approach to help any company increase their leads for their company with their new IC Leads program.
People buy from people they know, like and trust. Every business works hard to build a relationship with prospects but only do it on a one to one relationship. With the new IC Lead process, business can automate the story telling process to people through an e-course that lets them know why a business is so good. They can learn about a company in advance before they choose to talk to a sales person which provides a higher qualified lead.
Independent Consultants (IC) for PlumTree Marketing follow a process to interview businesses and capturing their unique “story”. The IC then converts their story into an E-Story with 3-10 short chapters (3-5 minutes each). The E-Story is hosted on www.ss2br.com and the business receives a unique URL to point cold prospects to. The business now has a way to educated prospects that can learn about the company at their own pace without the hassle of having to talk to a salesman first.
The SS2BR model acts as a “virtual mom” and keeps the prospect on track until they complete the E-Story and then notifies the business at the moment when they finished. Now the business can follow up and improve their close ratio.
This new approach is much more effective than traditional advertising which is expensive and has to be run multiple times. With the E-Story model, it is an inexpensive up front investment and a low monthly fee to monitor all the prospects.
PlumTree Marketing also offers the IC Traffic program which then teaches a business how to drive traffic to their E-Story. This includes press releases, articles, blogs, Twitter, Facebook, QAlias and more.
About PlumTree Marketing
PlumTree Marketing is a full marketing and consulting company helping mid to small businesses generate more money coming in than going out with investing in marketing. Using marketing to generate leads, PlumTree marketing also offers a drip marketing campaign that integrates into SalesForce.com. For more information visit www.plumtreemarketing.com
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