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Follow on Google News | Optimizer Toolbar Helps Businesses Improve their Rank on Google For FreeNew free tools for businesses owners help them to rank higher on search engines to help increase their business. Search engine marketing and first page positioning on Search Engines are increasingly critical to sales growth.
By: Paul Welkinson "We are excited to offer new tools to help business owners who want a window in to how well their web developers have done with regard to search engine optimization," The new Search Engine Optimization tools offer a meta-tag checker, keyword density analyzer, W3C compliance checker, and search engine keyword placement monitor. A user, directly from their browser’s toolbar, can instantly evaluate their website’s compliance in these key areas as well as their competitive environment with regard to search engine rankings. The Optimizer Bar (http://www.theoptimizerbar.com) installs in-browser to conveniently provide the data and tools that matter most for search engine optimization. Made for ease of use, the toolbar simply color codes problems that need to be addressed within a web site so that the user, often not a technician, can easily address specific problems without having to digest technical jargon. As more and more small business owners are striving to get a grasp on marketing on the web, tools that help them compete and monitor the quality of their web development become more critical in an increasingly competitive environment. The Optimizer Toolbar is now available for Internet Explorer versions 6, 7, and 8 as well as the Firefox Browser. Often, web designers, who may be talented artists but lack optimization knowledge, build websites with complete disregard to basic SEO principles. Most websites published are structured incorrectly and fall out of compliance and the result is poor to virtually no visibility online. "What good is your website if it’s never seen because you are being penalized because of basic compliance rules? This tool can change the way you monitor the value of your most critical marketing asset – your web site," said Welkinson. "We will continue to develop tools to give business owners a window into their website’s compliance." About The Optimizer Bar The Optimizer Bar develops free tools for business owners and toolbar development and branding services for companies who want to embed their brand into their client’s browsers. # # # The Optimizer Bar provides free tools for business owners who want to monitor and improve their web site's ranking on Google. Based in Newport Beach California, The Optimizer Bar team develops browser tools to help businesses with their online branding and search ranking. End
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