Innovation Marketing Systems Inc. (IMS) announces the release of its new service on The U Choose Network (UCN). The new service, called UCN Connect, is a creative form of financing for digital sign owners, and a simple form of digital ad network-building for advertisers.
UCN Connect offers two key ingredients for a successful digital sign program. First, UCN Connect offers a listing service where existing digital sign owners and operators can list their unsold advertising space. This service is available to all advertisers and digital sign owners. Digital sign owners are not required to switch software, UCN will work with their existing software.
The second ingredient allows the listing of potential digital sign locations. UCN Connect allows location owners and network operators a new and unique opportunity. Listing a potential location in UCN Connect sign owners get their equipment costs paid in full or greatly reduced. Advertisers have the opportunity to pledge dollars that defray the purchase price of the signs and in return get long-term access to the locations they want. This allows advertisers to use UCN Connect to effectively build their own advertising networks.
