Everyone knows that online auctions can be an effective way to sell goods. But when real estate is being sold, buyers tend to prefer a more "hands on" approach. To accommodate real estate auction buyers, TRAC Auctions, a Mid-Atlantic leader in accelerated marketing strategies, has combined an online sale with a live outcry auction.
According to Paul Sobwick, Principal Auctioneer from TRAC, "I love calling an auction sale. And with our online/live combination format, the live auction becomes the finale, as it should be. For real estate, there really is no substitute for the live outcry method." Sobwick , who holds many NAA designations, including AARE, Accredited Auctioneer of Real Estate, has conducted thousands of successful auction sales. According to TRAC, they are enrolling new auction properties daily, most a result of REALTOR® referrals. TRAC cooperates with real estate brokers and also pays handsome referral fees.
TRAC offers this online/live combination auction format for all of its auction campaigns, including a flat-fee program. Sellers can actually enroll a property for an auction campaign by purchasing and paying for a package directly through TRAC's bidding platform at TRACauctions.com. More information about the program is available on TRAC's website.
As real estate auctions continue to grow in popularity and sales volume when compared to the traditional sale, expect to see more TRAC auction signs in the Mid-Atlantic region.
