CEO of Largemouth Communications Shares Best Practices for Protecting Brands during a Recession

PR Log (Press Release) – Mar 02, 2009 – Research Triangle Park, NC – During tough economic times, companies will often lose sight of their brands. Faced with the challenge of staying afloat, senior leadership will turn its attention to areas perceived as critical to the business’s survival.  Meanwhile, forces are at play in the marketplace that can irreversibly damage even the most solid of brands. To help companies tackle this critical challenge, veteran PR advisor and CEO of Largemouth Communications Brandon Bryce is sharing a series of best practices.  To access Bryce’s insights, visit http://www.largemouthpr.com/news/best-practices.

“Neglecting one’s brand during a recession can lead to a dangerous feedback loop of eroding confidence,” commented Bryce. “Unless companies take decisive steps to maintain and, in some instances, regain control of the message, the consequences can be dire for the business as a whole.”

Brandon Bryce is president and CEO of public relations firm Largemouth Communications.  As a veteran advisor to such clients as Eaton Corporation, Ingram Digital, Motorola, CORT, Dollar Tree and View Sonic Brandon leverages his experience developing and implementing integrated communications programs to drive awareness of and preference for a wide variety of products and services.