"How Service Businesses Can Grow Their Opt-In Lists With Targeted Subscribers” A FREE Tele-seminar

Feb. 21, 2009 - PRLog -- Service businesses and professionals often feel overwhelmed when they struggle to attract clients online. Experienced marketers realize that successful online marketing depends on having a sizeable opt-in listt: a list of prospects who have given the business owner permission to send them ezines and announcements. In today’s climate of email overload, each permission can be worth thousands of dollars in potential revenue.

Attracting subscribers can be especially challenging when an independent professional or service business is just getting started. The words “free ezine” no longer motivate prospects to sign up. Today’s online marketers need strong messages and an irresistible giveaway.

Adding to the challenge, distribution costs rise sharply when opt-jn lists grow. Online businesses need to motivate quality, targeted subscribers to sign up, but they need to avoid collecting “bad” names that add to administrative overhead without increasing revenues.

Cathy Goodwin, a copywriter who specializes in online marketing for professional services, shares tips and ideas for building opt-in in a teleseminar scheduled for February 26 at 10 AM Pacific (1 PM Eastern).  “It’s not enough to create a list,” Goodwin says. “You need to build business relationships with those who sign up and agree to receive email messages,”

Cathy Goodwin will show listeners how to use 3 effective tools to attracts targeted prospects (and why some widely-used methods are a waste of time).  She will discuss specific copywriting techniques for the three most important pages a website needs to create an effective list-building program.  

Thursday, February  26, 2009
10 AM Pacific / 1 PM Eastern
The teleseminar will be held Thursday, February 19, at 1 PM Eastern Time. Attendees can listen from anywhere on the planet by phone and audio webcast. Subscribers also have limited time access to a recording after the call is completed.  

The teleseminar is designed for business owners and any professionals who want websites that attract clients and generate revenue.

“An opt-in list is the most valuable asset an online business can have,” Goodwin says. “Many Internet marketers judge you by the size of your list. The top marketers have ongoing systems in place so they continue growing their lists without reinventing the wheel each time.”  

Host Cathy Goodwin offers online website marketing consulting and copywriting services through her site www.copy-cat-copywriting.com.  

Space is limited. An mp3 recording will be available only to those who pre-register.

Copy-Cat-Copywriting offers Cat Chats teleseminars every month. Visit
http://www.MakeWebsiteProfits.com/classes.html