BB’s Coffee & Muffins (Ireland) Goes on the Road with the ‘Mothership’

PRLog (Press Release) - Feb 18, 2009 -
BB’s Coffee & Muffins ‘Mothership’ has landed in Ireland – a one of a kind roving BB’s café which delivers BB’s vast array of freshly baked muffins, steaming hot beverages and their wide variety of freshly baked breads filled with your favourite fillings to your favourite sporting event, concerts and festivals across Ireland.  

BB’s has invested €300,000 in this new state-of-the-art food truck.  The unit is capable of serving large volumes of people with quality products, baked and prepared fresh on site each day and has a fully fitted juice and smoothie bar serving freshly squeezed juices and smoothies.  BB’s are constantly looking to expand their business opportunities while delivering quality products to their customers.  This unique food truck is the latest innovation in BB’s expanding enterprise business.

The inspiration for developing a full service BB’s Mobile Café came from David O’ Connor, General Manager, BB’s Coffee and Muffins.  “Having been to a number of sporting events, concerts and festivals over the years, I wanted to be able to go one place where I knew that the quality and freshness would be there.  I didn’t want to have to go to three or four stalls to find exactly what I was looking for.”

The BB’s Mothership had its inaugural run at Cois Fharraige in Co. Clare last year and was an instant success.  “As you might remember it wasn’t a particularly sunny weekend, we had rain and wind pretty much throughout,” commented Yvonne Neeson, Marketing Manager, BB’s Coffee & Muffins Ireland.  “We couldn’t believe how busy we were and we were delighted by the reception and comments from customers at the event,” added Ms. Neeson.  

At the end of last year, BB’s ‘Mothership’ also served thousands of Munster fans at Thomond Park.  The Mothership was such a huge success with event goers that now BB’s Coffee & Muffins are serving their products throughout Thomond Park at standalone kiosks as well as outside the Park as supporters flood in to the venue. “The buzz at Thomond Park at sporting events is incredible, it’s great to be able to serve keen sports fans both inside the park at our kiosks as well as outside as they queue in anticipation to enter the ground,” commented Ms. Neeson.

In 2009 the ‘Mothership’ is available to cater any event across Ireland.  The ‘Mothership’ is the latest innovation of Irish owned BB’s Coffee & Muffins who have over 180 company owned and franchised locations across Ireland and the United Kingdom.  Since opening their first store in Ireland in 1999, BB’s Coffee & Muffins has now become the second largest Shopping Centre Café operator in Ireland and the UK serving over 50,000 customers a day.  

BB’s Coffee & Muffins offer high quality products at a reasonable price in a friendly atmosphere, serving the kind of affordable luxuries that customers want.  Now BB’s are taking that experience on the road, providing the same quality and delivering the same experience of freshness, warmth and the comfort to concert goers, sporting event and festival goers across Ireland.  
Current event schedule of where you’ll find the BB’s Coffee & Muffins Mothership in the coming year:
•   Irish National Dancing Championships) 31st and 1st February
•   Magners league match – Thomond- April -3rd. 4th or 5th (tbc)
•   Magners league match – Thomond – April 9th, 10th or 11th (tbc)
•   Elton John (Thomond park) – 6th June
•   Oxygen – 13th – 15th June
•   Rod Stewart (Thomond park) – 4th July
•   Slane Oasis – 20th July
For information on booking the BBs Coffee & Muffins Mothership for your event, please contact Yvonne Neeson at yneeson@bbscoffeeandmuffins.com.

Ends

Press queries to:
Caroline Kohn (Slattery Communications) Tel: 01 634 2546 or 086 8049600

BB's Coffee and Muffins is the leading shopping centre cafe operator in the Ireland and the UK. There are approximately 200 stores sited in top shopping centres, providing
freshly made snacks, freshly ground coffee and a selection of other drinks. BB's muffins and pastries are freshly baked in the store each day and sandwiches are freshly prepared. BB's also offers New Zealand Natural Ice cream, Sorbets and Smoothies in selected outlets and stand-alone stores