Duct Tape Marketing Catalyst included in Business901 Program Offerings

PRLog (Press Release) - Feb 10, 2009 -
Fort Wayne, IN – Joe Dager, owner of Business901 has just included the new Duct Tape Marketing Catalyst Coaching Program as part of their core offerings. In fact, a complete 12-week program has been established for this product. Dager, an authorized Duct Tape Marketing Coach/Consultant is well versed in these principles.

The Marketing Catalyst Coaching Program utilizes the newly formatted Ultimate Marketing System from Duct tape Marketing. “We believe in installing a system,” says Dager. “Our experience is that a system will always outperform any other approach. We define your objectives; develop strategies to achieve them, and then institute tactics to carry out your strategies. We deliver the package in one on one sessions or you can even participate in group coaching.”

The Ultimate Marketing System is a complete small business marketing system consisting of 12 workbooks and 4 audio CDs - the product of over 20 years of working with some of America's most successful small businesses and independent professionals. The Duct Tape Marketing system allows you to create and build your very own marketing system complimented by a coaching system that has proven effective with small businesses for over 20 years. The system is perfect for those who already own a business, but want to make it soar. This system will help manufacturers build the perfect business establishing a proven marketing system to their growing company. "Why reinvent the wheel? Take a proven process, a trained coach and run with it.”

When the package is purchased through the Business901 website, the latest release of Marketing Plan Pro is included. Dager states: “It only makes sense to create a strong documented marketing plan during the process and anyway, I would feel lost without it.” Palo Alto Software had taken the award-winning Duct Tape Marketing methodology authored by John Jantsch and embedded it into Marketing Plan Pro–creating a product that will guide users through the process of creating a powerful marketing action plan that will help them understand how marketing and advertising can help successfully grow their businesses.

About Business901: Joe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as target marketing and organized referral marketing. As a certified coach of the Duct Tape Marketing Consulting organization, Joe provides practical, information-rich, immediately applicable direction that profoundly impacts the success of small and mid-sized businesses. His experience includes numerous start-ups, several turnarounds in variety of industries to include manufacturing, retail, and professional services to include marketing.