The mother of the bride plays a key role in the wedding of her daughter, often leaving thoughts of her own formal outfit until it’s too late.
After the wedding of her son in 2008, website owner and creator, Jen Carter, said that “finding out what was appropriate to wear was a real headache and worry for me. I felt that creating a resource where it was possible to read about wedding etiquette, find and buy dresses would be something that some women would find helpful”.
Hence, in February 2009, the website 1motherofthebride.com was launched, with wedding style and etiquette tips for mothers as well as the facility to buy online for appropriate wedding outfits.
With new styles available each season, for every budget, 1MotheroftheBride.com specialises in outfits and dresses for both the mother of the bride and the mother of the groom. Style tips are also offered for wedding guests who may struggle to know what is appropriate to wear. In addition, the hand compiled Wedding Directory offers a resource for those hard to find items, from hand coloured fascinators and sandals, to couture hats and fashions from top designers.
Jen is currently based in the UK, but says that the mother of the bride dress is one style that is genuinely a worldwide fashion, with styles around the world being based on the latest catwalk collections from London, Paris, Milan and New York. Hot new looks from the fashion shows at Pure London are reflected in the latest fashion and style tips.
With this website becoming a hub for what’s hot for the mother of the bride, Jen had this to say “I hope this site helps the prospective mother of the bride have a stress-free, more enjoyable shopping experience, than I did!”.
