Eton Institute, Dubai’s leading institute of languages and Embrace Arabia in a joint statement announced a partnership to conduct Cultural Awareness workshops in Dubai. Participants acquire a greater understanding of the region’s lifestyles, customs and business practices from local Emirati nationals such as Ali Al Saloom of ‘Ask Ali’ fame.
Eton Institute will be offering special Cultural Awareness workshops for the public in Dubai, in cooperation with Embrace Arabia which will create and conduct Cultural Awareness programs that are unique, thought provoking and ones which help to a deep understanding of cultural differences and deliver tips for future success here in the UAE and the Arab world in general.
Dr. Eli Abi Rached, Managing Director of Eton Institute commented: “We are pleased to partner with Embrace Arabia in highlighting the culture and lifestyle of the Arabs which is critical not just for individuals but also to businesses existing in the region. This is especially true in a cultural melting pot like Dubai where the local culture is eclipsed due to a lack of awareness.”
Mr. Ali Al Saloom, Founder of Embrace Arabia and Ask Ali Show commented: “Tradition, change, economic optimism and certainly diversity have shaped the character of the UAE. Anyone living and working here would be wise to take the opportunity to embrace the potential of this life experience by appreciating and understanding more about the society and culture of the people living in this region. This partnership opportunity with an active and respected educational name like Eton Institute will further enhance our mission to enlighten people hearts, minds and lifestyle on our culture, social and business practices”.
The workshops will be conducted at Eton Institute in Dubai Knowledge Village once a month where participants can experience the Arab culture first hand and understand life in the UAE, doing business with Arabs, understanding their culture, language, traditions, laws and etiquettes. The workshops will also feature competitions where a few lucky participants will either get a free online Arabic course courtesy Eton Institute or a cultural tour and experience with Ali Al Saloom courtesy Embrace Arabia.
The next Cultural Awareness workshop will be conducted on the 14th February, to book your place now contact toll free 800eton (3866) or email to info@eton.ac. You may also visit http://www.eton.ac for further details.
