Have you ever thought about your ROI is worthy of your money in terms of pay-to-post on job boards? The answer is uncertain when more and more companies struggle in the Belgian talent war for marketing and communications professionals.
At present, the internet has revolutionized the way we recruit, leverage awareness and targeted messaging to reach active and passive job seekers, new solutions like content and visuals (blogs, videos, webcasts, etc.), networking and researching capabilities (Linked In, Facebook, etc.), online career fairs have been utilized increasingly. Vincent Mulleman, CEO of Viamarcom, explains: In the past, the sourcing strategy were print, print, and print again through newspaper advertising, or job fairs/event recruiting, word of mouth.
"At present, the internet has revolutionized the way we recruit, leverage awareness and targeted messaging to reach active and passive job seekers, new solutions like content and visuals (blogs, videos, webcasts, etc.), networking and researching capabilities (Linked In, Facebook, etc.), online career fairs have been utilized increasingly."
Vincent Mulleman, CEO of Viamarcom, continues, "What are the future trends for sourcing strategy? Integrating engagement tools into your recruitment plan is the key for future success. Those engagement tools range from online search engine marketing (SEO/SEM), mobile marketing, gaming, Interactive Videos, blogs, virtual world, e.g. Second Life, podcasting or jobcasting, social Networking e.g. Facebook.com, LinkedIn.com."
Vincent Mulleman, CEO of Viamarcom, concludes: The future sourcing strategy should have 3 features: Integration, Interactivity and Innovation. your recruitment strategy must be integrated each element should compliment the other in a cohesive and consistent message.
At Viamarcom we believe that we are at the forefront of these evolutions in Belgium.
Viamarcom is the first and only recruitment agency in the Belgian market to help global organizations with an integrated marketing and communications recruitment, planning and execution approach.
http://www.viamarcom.com
