AsiaXPAT was founded by Paul Luciw in 1999, with his brother, John Luciw, as the second commander-in-
A humble start can also achieve big. From a small back-alley office to the present one of a comfortably modest size, physical appearance does not always mirror real potential. AsiaXPAT’s connections sprawl across the whole world. Today, AsiaXPAT’s client list for advertising is brimming with well-known brands, including HSBC, VISA, Cathay Pacific Airways, United Airways, Air Canada, E-Trade and so on. More than 60,000 people have already registered as members, and the number is growing. Most members are professionals from various fields, such as doctors, lawyers, architects and investment bankers. Among them are also found a substantial number of CEOs or directors from multinational companies. As advertising billings increase, AsiaXPAT is one of the small handful of successful pure online businesses.
Now, the Canadian brothers are savoring every mouthful of the fruits accumulated through years of diligence. According to Paul, some funds from the U.S. and China that invest in online media have shown interest in AsiaXPAT. Based on brief calculations, the company is now worth around US$20 million. Though the offers are attractive, selling is not within the scope of Paul’s strategy. AsiaXPAT is still growing fast. The brothers are still enjoying the challenges in running the business.
AsiaXPAT’s juggernaut rolls on into the field of charity. It has already built and funded a school that offers English and computer classes to children living in abject underprivileged condition, bringing hopes to a number of remote villages scattered across the island of Java.
Born into a working class family, the Canadian brothers have always appreciated the help and opportunities available in Canada. Given their experiences in working in many Asian countries, they realize that the luck they got at home is a luxury to many people in these countries. They feel that they should share their part of the responsibility for creating a better future for the kids in this part of the world. The school is such a contribution.
Apart from that, Paul has just bought a spread of land in the remote mountains in Bali, where he is planning to build an eco-friendly villa.
Paul Luciw, 43, now lives in Hong Kong with his girlfriend, with his other home in Bali. His tech-savvy brother, John Luciw, 41, who was married in July this year, also lives in Hong Kong. Both Paul and John attended Laurentian University after graduated from Lo-Ellen Park Secondary School. Their elder brother, Michael, is an architect in their home city, Sudbury.

