PRLog (Press Release) -
Dec 12, 2008 -
Global sourcing and direct-from-
manufacturer relationships have seen a tremendous increase in the past few years. As stateside companies continue to seek cost-cutting measures new relationships are being established. More and more often businesses are reaching out directly to manufacturers with great results; direct-to-consumer relationships with China are blossoming at a breakneck pace. Further, with the advent of flexible manufacturing methods the volume requirements are decreasing allowing more and more businesses to establish direct relationships with offshore facilities. We are witnessing the death of the middle man. Good riddance.
Since the industrial revolution business has traditionally followed the structure of: manufacturer to wholesaler/middleman to customer. This has changed. Dynamic manufacturers now realize they can skip the middleman and pass on the savings to the customer. Further, when globalization and economies of scale are taken into account, the savings, both in dollars and time, can be substantial. Companies no longer need the purchasing power of Coca-Cola to develop creative branded products.
No one better epitomizes this shift than the direct-from-
manufacturer business of Factory Direct Promos. Factory Direct, in a nutshell, provides medium and large businesses with eco-friendly promotional, trade show, and giveaway items. The direct-to-consumer model allows them to offer a large product line, encompassing everything from reusable eco-bags to custom branded apparel, to seed-paper products, an innovate category that has seen substantial growth the past few years.
Factory Direct Promos allows smaller businesses the flexibility in branding and message previously accessible only to major corporations. Their slogan of “Custom promotional items at factory direct prices” holds true. From eco-friendly offerings such as branded bags, custom lanyards and pens to USB drives and umbrellas, they have a wide range of products that are affordable and fully customizable. Why settle for a standard product with a logo on it, when you can have full input on size, shape, color, and design at savings of up to 40%?
In short, Factory Direct Promos is a great example of the growing direct-from-
manufacturer business model. The flexibility of having your production and sales/marketing in house allows for customer creativity and savings all in one. Gone are the days of customer desires being unheard and lost in translation. With the new era of factory direct business, there is no reason for any company to go without the professional, clean, custom-branded promotional items enjoyed by major corporations.
Factory Direct Promos, the leader in eco friendly custom-branded promotional items, can be found through their website,
http://www.factorydirectpromos.comPhoto:
http://www.prlog.org/10154516/1Factory Direct Promos is the leader in direct from manufacturer goods. Factory Direct Promos is your cost effective solution for custom branded promotional materials, trade show giveaway items, and other flexible manufacturing needs.
