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FOR IMMEDIATE RELEASE
PRLog (Press Release) –
Dec 11, 2008 – FORT LAUDERDALE, FL NOVEMBER 21 — The holidays are here and so is the nonstop deluge of calorie-laden dishes that can outmaneuver diehard commitments not to gain weight or break fitness routines. People will inevitably gain that weight and relinquish exercise to make time for holiday shopping, decorating, cooking and eating. New Year’s will come and with it the firm resolution to “get healthy.”
Starting an active fitness program is not difficult. Sticking to it can be. Active Authority wants to make it more than an empty promise with two fitness solutions that build a healthy lifestyle. The Active Authority Walking Kit Walking is an activity that can be done by almost everyone. Its low impact yet increases the heart rate and builds aerobic capacity. It’s a great way to lose weight, reduce health risk, and improve overall fitness. The Active Authority Walking Kit includes everything needed to develop and maintain a daily walking routine. The following products are included with a sporty red-and-black sack: SHAPE Magazine Walking Music CD, Medi-Dyne's Instructional Stretching DVD, Medi-Dyne's StretchRite, Fitness Walking Book by Therese Iknoian, Omron HJ-112Digital Pedometer, Vital ID wristband, Two Tom's Blister Shield, and an Ultimate Direction Water Bottle. The holiday sale price for the Active Authority Walking Kit is $89.95, a 40% markdown. Shipping is free. The Women’s Weight Vest™ This innovative weighted vest can be added to a daily walking routine. The unique design contours to the shape of a women’s body, does not apply downward pressure to the chest, expands to support a wide range of sizes, is height adjustable, supports abdominal and back muscles, and helps improve posture. The Women’s Weight Vest™ incorporates a patented full waist support system. It improves posture by pulling the shoulders back. Because a women’s body is heavier on the front than the back, over time the extra weight on the chest causes shoulders to rest forward. The Women’s Weight Vest™ allows for more weight to the back that will lift the chest and pull back shoulders. The Women’s Weight Vest™ has 20 weight pockets into which one or two ½ pound soft Flex-metal™ weights can be inserted. The vest comes with one weight per pocket and can be adjusted from 1 to 21 pounds. Adding weight to a walking routine increases muscle tone and agility, and burns additional calories. The Women’s Weight Vest™ is specially priced for the holidays at $129.95. Research has shown that walking — as little as 15 minutes a day — improves health, increases energy and vitality, promotes longevity, and fosters a more positive outlook on life. This year treat friends and family to a gift from Active Authority, and encourage them to reap these rewards. For additional product information and photographs, and to view all our health and fitness products, visit www.activeauthority.com. Note: Product photos files available upon request. Contact: Ed Kopec (o) 954-714-2400 (c) 954-218-9583 ekopec@activeauthority.com # # # About Active Authority ... Fort Lauderdale-based Active Authority is a family owned and operated online community dedicated to promoting healthy and active lifestyles among the 78+ million member baby boomer market. Combining many years of professional nursing and exercise physiology experience with long-standing industry relationships, Active Authority’s e-commerce offerings include state-of-the- To embed this press release, copy and paste the following HTML code into your webpage-
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