Don Johnson, President of Diamond Financial Services, a business lending consulting company and loan packager, said today that his company continues to secure financing for franchisees. “Although a very challenging time in our industry, our program of properly packaging a client’s loan to emphasize their strengths plus knowing our lenders loan criteria is the key to consistent loan approval and funding.”
Diamond Financial, and their network of aggressive lenders, have received attention from numerous franchisors scrambling to find lending services for their franchisees. For example, Desert Moon Fresh Mexican Grille (www.desertmoongrille.com ), a fast casual restaurant chain here in the Northeast has recently re-launched its franchise program. One of the key components of their franchise program is to assist their franchisees in the financing process. Gary Occhiogrosso, President and CEO of Desert Moon said “our partnership with the team at Diamond has been extremely helpful in the re-launch of our franchise program and our overall expansion plans. We are excited to list Diamond Financial as one of our preferred lenders for our franchisees. We have several franchisees and potential franchisees that will benefit greatly from the positive results Diamond Financial achieves for its clients.”
Mr. Johnson went on to say that he sees 2009 as still a tight and conservative lending environment but, government programs including the Small Business Administration’
