Web Hosting Karachi
What to Expect from Pakistani Customers
• Web hosting in Pakistan revolves around Karachi, Lahore, and Islamabad / Rawalpindi. Few cities including Peshawar, Faislabad and Gujranwala have also some reseller hosting companies.
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• Many part timer student run hosting business as well.
• The top hosting companies of Pakistan have monopoly.
• Bulk of the hosting customers come from college / universities. The percentage of serious business on line is relatively lesser.
• The top executive in many spheres of life are still non-IT literate due to which thrust on online business is relatively lesser.
• This is coupled with lack of web based on line payment mechanisms in Pakistan which does not allow access of most citizen to online business.
• Most customers in Pakistan are hesitant to pay through bank transaction. This comes from overall fear in Pakistan to follow the systems as these systems have been very cumbersome in earlier years. Most Pakistanis are also not aware of the changes which have come in banking sector enabling online transactions from PCs to any one. Unlike rest of the world customers in Pakistan prefer to pay for their domain hosting charges through cash. Due to this reluctance and unawareness of Pakistani web hosting customers, only local company based in a particular city stands a chance to have customers as most customers desire to pay in cash.
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• Most customers in Pakistan believe that non payment of dues and yet renewal / registration of their domains by web hosting companies is a mark of TRUST.
• Bulk of the young ones try to get low cost web hosting services in order to try out some fun tools to get money from google adz.
• In my experience if a hosting company is running one of the cheapest web / domain services, the chance of renewals of customer after first year of hosting are around 70%.
• Like other part of world customers in Lahore, Karachi, Rawalpindi and Islamabad also try to go for free hosting services and thus most the them only like to get domain registration and domain redirection services.
• Overall growth of web hosting in Pakistan in recent years / months seem more than many top countries.
How to Run a Low Cost Web Hosting Business in Pakistan
• You can start with a low cost yet good reseller hosting company.
• Look for possibility of having cheaper domain reseller services with same company with whom you are hosting.
• Try to have at least one bank account that your customers can pay you using online mechanisms. Otherwise your business will remain limited to few main cities of Karchi, Lahore and Rawalpindi and you will have lesser access to customers from Faislabad, Peshawar, Gujranwala and Multan etc.
• Set reasonable costs ie neither too low not too high to start with.
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