Target 250 Announce Major Acquisition

PRLog (Press Release) - Dec 03, 2008 -
Denver, CO – Target 250, the Worldwide leader in a newly developing industry – new customer acquisition strategy services – announced today that it has acquired Linked2Sales, provider of outsourced customer acquisition and direct marketing solutions.  Linked2Sales’ experience in helping companies target, penetrate and shift market share will complement and broaden Target 250’s service offerings allowing for additional revenue opportunities.  

Linked2Sales serves a broad base of clients representing many of the top names in technology.

“Linked2Sales provides Target 250 with strategic new service offerings that will help clients achieve their revenue goals while decreasing operational costs and will further diversify our customer and revenue base”, said Target 250 CEO, Mike Whife.

“Target 250 is dedicated to providing services that create more value for clients, further cementing customer retention and creating strategic bonds to our client’s customer growth strategies”, he added. “As an organization we focus on adding value to our clients’ pipeline activities and maintaining our incredible global growth rate while increasing average transaction sizes and profitability.”

Matt Sullivan of Linked2Sales added “We are excited and honored to be a part of the Target 250 team”. Matt will now be leading the North American and Asia Pacific sales team for Target 250. “Target 250 is a known leader in the customer acquisition strategy space. Their proven methodologies and reputation for quality allow them to deliver their services quickly and with global ability. I believe our clients with channel selling strategies and new application offerings focused on Worldwide pipeline creation will be very excited about Target 250’s capabilities.”

This acquisition is part of a series of impressive developments at Target 250 in the last 12 months. Since opening its US based operations it has expanded its client base to include hundreds of technology companies from its’ operational center in Morristown, NJ. It has also opened offices in New York, Boston, Denver and San Francisco to provide further client coverage and support.

About Target 250

Target 250 is the largest lead generation firm Worldwide, providing complete business-to-business sales and marketing services to technology product and service vendors. Our services are premised on the idea that all of a company’s products, services or solutions are not completely known or understood by the target market they are intended for. Through the use of discovery, proprietary processes, technologies and data analytics our solutions help our clients engage constantly with prospective new customers, thereby speeding sales cycles and creating new business. Our solutions further help clients reduce operational costs. Our outbound outsourced sales and marketing services include appointment setting, telesales training for sales team, webinar event management, direct marketing solutions, data cleansing, prospect profiling and surveying, channel enablement and pipeline creation. Our multicultural, multilingual team is supported by 4 call centers in Europe and North America.