smbZen, LLC, an online service provider for small businesses, announced today the launch of a free online referral marketing service. Dubbed referralZen, the service helps small businesses turn their websites into referral generators by providing website visitors with the ability to share the company's online media. In addition to effectively increasing the site's traffic, referralZen is fully customizable, provides analytics regarding shared media, generates sales leads, and integrates with 37Signals Highrise.
The company’s co-founders launched referralZen in response to the observation that many large online companies obtain a larger return on investment from their Search Engine Marketing (SEM) campaigns by providing website visitors the ability to share site content through email and other social communities. Though other referral tools exist, they do not provide small businesses with the branding and customization features used by larger companies to build trust and brand awareness.
By providing a seamless, fully customizable means of enabling website visitors to recommend online media, referralZen closes this gap between SMBs and their larger counterparts. "We're dedicated to helping small businesses succeed in the online marketplace,"
