Less Than 3 Notes was created by Jay Brooks, Steve Place, and Doug Slagh, three dads who saw a need and decided to help other parents take advantage of a technology known as short message service [SMS] to reach teenage children with daily inspiring messages. It couldn't be easier! Parents simply go online to http://www.LessThan3Notes.com and register to have the life-changing messages delivered every day to their son’s or daughter's cell phone. A carefully designed strategy combines thoughtfully crafted messages that communicate strong moral values with quotes from famous people, humor and trivia to create a platform that generates long-term interest and respect. Over time, the consistency of the positive messages will undoubtedly have a lasting impact, encouraging teens to hold strong to their values and make wise choices that lead to better and healthier lives.
“Perhaps the easiest way to explain this is to think of it as a 21st Century alternative to the old-fashioned lunchbox notes moms have been embarrassing their kids with for generations,”
The goal of Less Than 3 Notes is to provide a cool tool to help parents inspire teen children to make good choices every day and mature into responsible adults. “It’s cool to get text messages and it makes young people feel important,” says Steve Place, who coordinates the message strategy. “No one will tease them about hearing from mom and dad, and they don't have to shove it in their pocket quickly before someone sees it. Best of all, parents win because their teenager receives a daily positive reminder of the values they've been taught.”
ABOUT THE NAME: The name was inspired from a text message Jay's daughter received one day from a friend. At the end it was signed with the text language symbol for a heart -- "less than 3" If you look at the two characters together you will discover a heart on it's side. See the heart on its side? It seemed like the perfect name for the business, since their purpose is inspired by the love parents share for their kids and a desire to communicate a relevant message in the language teens understand most.
