LINK-UP Widget Platform
Xtreme Widgets, a division of The Visionaire Group, Inc., takes online branding to new heights with the release of its LINK-UP Widget Platform. Appealing to movie studios and television networks alike for the platform’s cross-promotional economy, LINK-UP officially launches in concert with online campaigns for Fox Searchlight’
“Connecting all of our series widgets together as a network and exposing our viewers and their friends to all of our shows is an extremely valuable promotional tool. When someone engages with our ‘Paranormal State’ widget, they can also see our daily primetime schedule in addition to all of the widgets for our other franchises,”
With Patent Pending technology developed exclusively by Xtreme Widgets, when users install any one of a client’s widgets on their blog, Facebook/MySpace profile or desktop, that widget also carries with it one-click access to all the company’s other widgets. In essence, a user grabs one widget and they get them all.
Xtreme Widgets has already seen the technology deliver 100% plus increases in traffic to widgets in LINK-UP solely due to ‘spillover’
Dimitry Ioffe, CEO of The Visionaire Group explains, “LINK-UP is perfect for any company with a stable of brands because the technology provides a viral head start by allowing you to leverage users you have already acquired with past widgets. It’s an intrinsically efficient cross-branding tool for our clients’ digital marketing campaigns as you can connect widget users not only to other widgets, but micro-sites, sweepstakes and any other kind of digital promotion,” adds Ioffe.
For LINK-UP samples (jpgs and current widgets using the technology), please visit http://www.xtremewidgetspr.blogspot.com.
Photo:
http://www.prlog.org/
