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Follow on Google News | Texas Marketing Firm Goes International With Russian-language WebsiteDigett, a Boerne-based interactive media and marketing firm, has helped launch the multi-language Web site for TRC Consultants' PHDPrecise suite of software for the petroleum industry.
By: Zachary M. Beggs, Digett Marketing Strategist TRC Consultants has enjoyed favorable market share for a number of years with its powerful PHDWin software suite. As part of a recent international expansion, TRC translated PHDWin into Russian and renamed the regional product PHD Precise. Digett's job was to build a stable, functional Web site with multi-lingual capabilities using sales copy and graphics provided by TRC and its international marketing partner. To achieve this goal, Digett leveraged Drupal, an open-source content management system with multi-lingual features. The result is a Web site that is flexible enough to accommodate both English- and Russian-speaking users and serves as an effective tool for generating new business leads. The site also may be updated easily and as quickly as market conditions and product changes require. “Working on a project of this type represents the best of both worlds,” said Digett President Mark Figart. “In addition to showcasing Digett's expertise in online marketing, this site showcases Drupal's extensive capabilities. Moreover, we get to continue our relationship with a great client like TRC.” Details about the project and more information about Digett and its services can be found at http://www.digett.com or by calling (830) 249-9494. # # # Digett is a Texas-based interactive media and marketing agency that focuses on website development, digital/tradition marketing campaigns, and design excellence. We specialize in tourism marketing but have clients in all industries, worldwide. End
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