Group 4 scores twice in the American Graphic Design Awards

Amerifit Brand’s Culturelle packaging and Group 4’s website design recognized
 
Nov. 5, 2008 - PRLog -- Graphic Design USA’s American Graphic Design Awards design competition recognized Group 4’s packaging work for Amerifit Brand’s Culturelle probiotic dietary supplement and for www.groupfour.com, our totally redesigned website experience.

Group 4 helped reposition and repackage Culturelle as both a dietary supplement to maintain good digestive health and a natural means for relief from digestive distress, successfully bridging a gap in positioning that competitors were poised to exploit. Group 4’s New Media entry, www.groupfour.com, incorporates a distinct user experience and a sophisticated yet simple content management system.

Graphic Design USA is a monthly graphic design industry publication that has sponsored well known graphic design industry events and awards programs for over 30 years. The American Graphic Design Awards honors outstanding work of all kinds – packaging, print, point-of-purchase, new media/internet, interactive and motion graphics.

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Group 4 is a nationally regarded innovator in product design, packaging, structural packaging and merchandising solutions. Clients include 3M, Sherwin-Williams, Panasonic, Electrolux, Unilever, GE, Lenovo, Johnson & Johnson, Kraft, Sylvania.
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