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First public altitude training centers open in Los Angeles

Advanced altitude training technology comes to the US. io has launched its first centre in Los Angeles. io's advanced technology brings the benefits of altitude to everyone without having to leave your home.
 

FOR IMMEDIATE RELEASE

PR Log (Press Release)Nov 03, 2008 – An innovative program delivering sporting, health and lifestyle benefits was launched in Los Angeles (November 3rd) by entrepreneurial company io. The US branch of a New Zealand company has set up a sales office in Hermosa Beach and installed the first simulators inside Velocity Sports Performance Redondo Beach.

io’s state-of-the art technology, purpose-written software and sophisticated high altitude air delivery has taken altitude simulation from the realm of elite athletes and made it available to everyday people.

io altitude training  helps with sports performance improving recovery, speed, power and endurance, boosts energy levels and wellbeing, provides relief from a range of medical conditions and results in a stronger and fitter body. Other benefits include a maintenance of fitness during injury periods and pre acclimatization to altitude before a long haul flight or a trip to altitude..

io’s Edward Lodge says the company has developed a program that is appealing to people from all walks of life and is flexible enough to fit into anyone’s schedule. Io’s unique masked based altitude training system replaces the older tent methods and enables io altitude training to be used by a number of people.

“The benefits of altitude simulation have long been known and used by the world’s elite sporting community. What we have done is to develop a way to bring altitude simulation and its well documented benefits to the general public,” says Mr Lodge.

“Our program is available to people from all walks of life and our research shows that anyone can live better from the inside out with improved energy levels, sporting performance and wellbeing by undertaking io altitude training.

“Our team has spent significant time developing a unique, sophisticated and responsive high altitude delivery system. The io program delivers high altitude air in an individual program to each user based on the bio feedback the simulator receives from the user. io’s simulators patented delivery mechanism is unique ensuring maximum results”

“Clients simply fix on their own breathing mask, a high-tech pulse and body oxygen monitoring clip, and sit back and relax. They can surf the net, listen to music, catch up on reading or work in peace.”

“Until recently, only elite athletes were privy to the benefits and value of high altitude simulation. “

"Creating an io center within Velocity Sports Performance is a logical start with their diverse clientele of elite athletes, weekend warriors, corporate employees, full-time moms and youth. Now everyone can benefit from boosted energy levels, and better performance in life and in sport.”

Velocity Sports Performance Redondo Beach Sports Performance Director Ken Vick  says because the company specializes in the training of athletes  adding the latest and most advanced training technology io was a logical decision.

“The performance enhancing effects of the io system are proven through research and we’ve seen it with athletes.  The increases in stamina and recovery, through a legal and ethical means,  makes this altitude training system an edge many athletes have been looking for,” says Mr Vick

“Now athletes can utilize io programming as a training aid withour all the hassles and expenses of complicated tents and other systems.  Our everyday active adult clients can benefit from increased energy enhance training, reduced stress and fatigue, and improved sleep,” says Mr Vick.

io altitude simulation is available only from Velocity Sports Performance Redondo Beach initially with more centres planned in California and across North America and is 100% safe and proven with no adverse side effects.
- ends -









Notes to editors:

About altitude simulation
Altitude simulation is not new - making its benefits available to the general public is. Altitude simulators were first developed more than 40 years ago in the Russian aerospace medicine program to train cosmonauts. Around the same time, scientists and sports trainers noticed the amazing results achieved by athletes from high altitude countries at the 1968 Mexico City Olympics (2,240m above sea level).

About the io altitude simulation programme
io clients fix on their own breathing mask, a pulse and body oxygen monitoring clip and sit back and relax while alternately breathing 5 minutes normal (sea level) air and 5 minutes high altitude (hypoxic) air - for an hour a day, over a set number of days. The initial program is 15 days long and is followed up with booster sessions every 6-8 weeks and are 5 days long. During the session air is alternated between high altitude air and normal air with the high altitude air delivered being between 12,000 and 26,000 feet steadily increasing throughout the program. The full io program takes a total of 50 hours over one year with shorter program packages available. The program costs between $20 to $28 per hour during the opening special and normally retails for between $28 to $34 per hour, depending on the package chosen.  

About io
io is run by 3 Lodge brothers, Edward, Michael and James who share over 18 years’ experience in the altitude simulation business. Started in New Zealand io has centers throughout New Zealand and Australia delivering Altitude Training to people from all walks of life. io is expanding its world wide network with operations planned across North and South America, Europe and Asia.

Published research is available on request. To read more about the benefits of altitude training and hear about others who have used the technology, visit www.io-usa.com

About Velocity Sports Performance
Velocity Sports Performance, the industry leader in providing advanced sports performance training for athletes of all skill levels and ages, was founded in 1999 and is headquartered in Irvine, CA.  Velocity Sports Performance in Redondo Beach trains athletes from a wide variety of sports.  Its elite athletes range from members of the US  Women’s Soccer team to NFL players and MMA fighters. Visit www.velocitysp.com/southbay for more information on training programs.


io USA
Edward Lodge
T: (415) 867 3310
E: info@io-usa.com

io Redondo Beach:
Velocity Sports Performance
Manhattan Beach Blvd
Redondo Beach
T: (310) 856 9933



This promotional material is intended only to provide an overview of the altitude simulation process. io is not a medical organization and its staff cannot give medical advice or diagnosis. Nothing contained in this promotional material should be construed as such advice or diagnosis. Customers are urged and advised to seek the advice of a medical doctor before beginning any altitude simulation program. Specific professional medical advice should be sought before children, pregnant women or those with any type of adverse health conditions undertake any form of altitude simulation program. Altitude simulation has not been approved as a medical device by the FDA. For more information you should review our Terms & Conditions which are available on our website (www.io-usa.com).

# # #

Io is the leading provider or altitude training technology bringing what was previously only available to the elite athlete to everyone from all walks of life. Benefits range from improved sports performance, recovery, power & increased energy.


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Email Contact:Click to email
Issued By:io USA
Phone:4158673310
State/Province:California
Zip:90254
Country:United States
Categories:Fitness, Lifestyle, Sports
Tags:sports performance, health and wellness, altitude training, Fitness
Last Updated:Nov 01, 2008
Shortcut:http://prlog.org/10135681

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