TheTMSway co-founder spoke on New Media Plan at Casbaa Convention

PR Log (Press Release) – Oct 30, 2008 – The panel discussion was staged yesterday at the Casbaa Dome in West Kowloon, Hong Kong where Mr. Saurat delivered bold outlooks on the essential changes to current advertising and where would it lead in the next decade.

TheTMSway, a mobile applications development company, shares a revolutionary marketing solution that bridges the advertisers and media to the digital generation through direct pull marketing (media to mobile) platform. TheTMSway new platform is one of the arising propositions today that surprises advertisers and media in terms of leveraging marketing results.

Likewise, quick introductory snapshots to an arising first-rate conversation in social media was presented in the session with mobiles largely on focus and SMS 3.0 advertising relatively tackled. This is a revelation to promotions on demand (POD), friend recommendations, and free SMS video.

TheTMSway joined Coca Cola, Star TV Group, TNS Media Research, and M&C Saatchi on the New Media Plan panel.