Ryman Stationery today announced that from this week onwards, customers will be able to buy ‘ben the bin’, designed by Max McMurdo at reestore, in Ryman stores across the UK, as well as online at www.ryman.co.uk.
First seen as a prototype on ‘Dragons’ Den’ in October 2007 when Deborah Meaden and Theo Paphitis invested in parent company reestore ltd, ‘ben the bin’ is the first of reestore’s mass-market products, designed to promote recycling of waste and responsible, multiple-use of plastic and biodegradable bags.
Manufactured using 100% recycled polypropylene plastic waste, ‘ben’ can be washed, stacked and carried to any recycling point, so once fitted with a plastic or biodegradable bag, can be used to sort and recycle domestic or office rubbish such as paper, glass, tins and plastic.
Designer Max McMurdo said: “The challenge since appearing on ‘Dragons’ Den’ has been to get this product into full production, then to negotiate deals with retailers who can bring ‘ben the bin’ to the masses. We’re delighted to announce that Ryman is the first, hopefully of many, to see the recycling potential of this simple, yet innovative product.”
Kypros Kyprianou, CEO of Ryman, said: “Innovative product is very important to our customers, ‘ben the bin’ is a fabulous example, solving recycling needs at many levels.”
Available in a choice of three colours to help sort rubbish for recycling, ‘ben the bin’ is priced at £6.99; or for those who need help with sorting different types of recycling, they can purchase a pack of three for £19.99; both can now be bought from Ryman’s website at www.ryman.co.uk or from Ryman outlets across the country as listed below.
Ryman stores now selling ‘ben the bin’:
London outlets: 430 The Strand; 14/16 Great Portland Street; 66 Tottenham Court Road; 178 Wardour Street; 24 Thayer Street; 19/20 High Holborn; 146 Edgware Road; 345 Kings Road; 227 Kensington High Street; 191/192 Camden High Street
Oxford: 6/7 High Street, Oxford
Sutton: 119 High Street, Sutton
Macclesfield:
Derby: 117 St Peters Street
Newcastle Under Lyme: 43 High Street, Newcastle
Ipswich: 20 Buttermarket, Ipswich
Kendal: Unit 5, Westmorland Centre, Kendal
Widnes: Unit 2/3 Greenoaks Centre Widnes
Brighton: 55/56 North Street, Brighton
Clifton: 51 Queens Road, Clifton, Bristol
For further information about 'ben the bin', reestore or this announcement, please contact: Cass Stainton, c.staintonpr@
For further information about Ryman, please contact:
Sarah Cheetham Press Office Ryman Stationery 01270 505 888
scheetham@ryman.co.uk
NOTES TO EDITOR
‘ben the bin’ will feature in the BBC 2, hour long special on Theo Paphitis, due to be aired at 20.00 on Sunday 26th October: http://www.bbc.co.uk/
