Chapel Hill, N.C. – Lauren Whaley, an account leader with Jennings, the Chapel Hill branding and advertising agency, will be a speaker at the 2008 North Carolina Affordable Housing Conference. The event will take place October 16 -17 at the Durham Marriott in Durham, N.C. The North Carolina Housing Coalition, the Community Investment Corporation of the Carolinas, and the North Carolina Housing Finance Agency have joined together to develop this comprehensive housing conference.
Whaley and Will Parry-Hill, government and community liaison of the N.C. Housing Finance Agency, will speak on the topic of using events to maximize visibility, market a property and impact the perception of elected officials on affordable housing communities. Attendees will learn how to plan a successful event and how to involve important stakeholders, including elected officials and the media.
About the North Carolina Housing Finance Agency
The North Carolina Housing Finance Agency’s mission is to create affordable housing opportunities for North Carolinians whose needs are not met by the market. A self-supporting public agency, the Agency provides financing through the sale of tax-exempt bonds and management of federal and state tax credit programs, the federal HOME Program, the state Housing Trust Fund, and other programs. The Agency offers low-cost mortgages for first-time buyers, finances the development of affordable apartments and homes, as well as special-needs housing, and finances rehab and emergency repairs of owner-occupied homes. Since its creation in 1973 by the General Assembly, the Agency has financed 184,000 affordable homes and apartments, totaling more than $10 billion.
About Jennings
Jennings, founded in 1979, specializes in advertising, public relations and brand development for businesses in healthcare, transportation, financial, telecom, and real estate. Using both consumer anthropology and healthy skepticism, Jennings finds the relevant, relatable connection between a person and a product. For more, see http://www.jenningsco.com.
