Founder and CEO of ActionCOACH, Brad Sugars, knows that a good sports coach can change lives, in the same way that a good Business Coach can turn a business around.
“Even so, every so often something happens which reminds people of the powerful effect a coach has on individuals,”
“The US men’s volleyball team is coached by Hugh McCutcheon. As the team prepared for the Olympics, the parents of the coach’s wife, Todd and Barbara Bachman, decided to go to the games as well. In Beijing, Todd and Barbara were sightseeing at the13th century Drum Tower when Todd was stabbed to death and Barbara was badly wounded, before the killer jumped to his death from the tower.”
“In the days that followed, McCutcheon missed the first three team matches, but the underdog Americans won each game, coached by McCutcheon’s assistant, Ron Larsen. With true spirit, McCutcheon’s wife, Elisabeth, a former Olympian volleyball player, told her husband to get back to work, while she returned home.”
“In the final playoff, the team responded, playing for their coach, his wife, her parents – and America. In a dream come true, they went for gold – and got it.”
According to an article published in the Pittsburgh Tribune Review, McCutcheon was quoted as saying: “It dawned on me that we’d just won the thing and I grabbed my staff. They’ve been so instrumental in our success - they did a wonderful job.”
“It’s often hard to quantify the influence of a coach exactly, but looking at results is a good indication,”
“ActionCOACH can point to numerous testimonials from owners of successful small-to-medium sized businesses who say that their Business Coach made a critical difference to their business. Often, their efforts turn a business around.”
Sugars says coaching is now a growth industry second only to IT.
