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CDMS in Fourfold Award Shortlist Whirlwind

CDMS, the intelligent marketing solutions company, has been short listed for an admirable four awards at the upcoming Connect Awards 2008 and Data Strategy Awards 2008.

FOR IMMEDIATE RELEASE

PRLog (Press Release) - Sep 18, 2008 -
The Connect Awards are among the most highly regarded accolades in the marketing industry, and are organised by Haymarket Events, publishers of Marketing Direct and Marketing. CDMS is running for the “Best Strategic Partnership” award for its work with online gambling firm Betfair with the campaign “CDMS and Betfair raise the stakes”. This category covers best practice work with a client on a direct marketing campaign or project, focusing on strategy, innovation and a proven return on financial investment.  The winners will be announced at the awards night dinner at the Grosvenor House Hotel, London on Monday 22nd September.



At the Royal Lancaster Hotel, London on 23rd October CDMS will be judged for another three prestigious awards as part of the Data Strategy Awards.  Sponsored by Centaur, publishers of Data Strategy, Precision Marketing and Marketing Week, the celebrated Data Strategy Awards aim to recognise success for the “back room” of business - data.  CDMS has been short listed for “Client Brand of the Year” for the client company demonstrating the most innovative data-driven approach to business problems and leadership in the data industry.



The other awards CDMS is in the running for are:

   * “Best Data Quality Service or Initiative”
   * “Best use of Data in Leisure”.



Chris Brooks, Sales & Marketing Director at CDMS, comments: “Our solutions span from data cleansing, enhancement and analysis, to hosted campaign management and multi-channel execution to increase the value of communications and maximise return on investment.  These core values chime well with the ethos of the awards CDMS has been short listed for.  With over 45 years experience in the direct marketing industry and notable success in the leisure industry, such a round up of short-listings is a real accolade for CDMS.”



For more information about CDMS, visit www.cdms.co.uk.



-Ends-





About CDMS:

CDMS provides intelligent marketing solutions by turning clients’ data into an asset, and providing the tools and expertise to utilise this to increase the value of their communications.  From data cleansing, enhancement and analysis to hosted campaign management, billing and statementing, to multi-channel execution, CDMS provides the whole range of direct marketing services to ensure maximum return on investment.



The integration of cutting-edge software, reference data, high quality services, delivery options and expertise deliver purpose built Marketing Services Solutions.  With over 45 years of experience in the Direct Marketing industry, CDMS have built long-term partnerships with many blue-chip Financial Services and Retail organisations, founded on helping them to deliver profitable marketing strategies.  CDMS have been noticeably successfully in the Government, Leisure and Travel industries.  For more information, visit www.cdms.co.uk.

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Source:Lindsell Marketing
Phone:020740
Address:7-9 Praed Street London
Zip:W2 1NJ
Industry:Marketing
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Last Updated:Sep 18, 2008
Shortcut:http://prlog.org/10118792
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