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LucidEra Industry Expert Ken Rudin to Discuss Business Intelligence Market Shift at Upcoming Events

Rudin Will Speak at Upcoming Office 2.0 Conference, SIIA On-Demand Summit and Selling Power Webinar

FOR IMMEDIATE RELEASE

PRLog (Press Release) - Sep 04, 2008 -
San Mateo, Calif., – LucidEra http://lucidera.com/index.php, the fastest growing business intelligence-as-a-service company, today announced that Founder and Vice President of Market Development, Ken Rudin, will join other leading industry professionals to present  on the topic of the business intelligence market shift to software as a service (SaaS) solutions. Rudin will be a panelist at the Office 2.0 Conference, a panelist at the SIIA On-Demand Summit 2008 (http://www.siia.net/ondemand/2008/), and will be co-hosting a live webinar with Selling Power’s Gerhard Gschwandtner and Mark Sellers from Breakthrough Sales Performance.

Rudin’s Office 2.0 Conference (http://office20.com/index.jspa) panel, which will be held on Friday September 5th at 1:30 p.m at the St. Regis Hotel in San Francisco will focus on “Office 2.0 Intelligence.” As more and more data is moving online, the panel will focus on the new web-based tools and applications organizations are using to support business decisions.

The Selling Power webinar will introduce an 8-step funnel management process designed to maximize sales success and outline some of the critical metrics you need to put in place to achieve dramatic sales improvements. It will take place on Wednesday, September 10 at 10 a.m PST. Registration is available here.

The SIIA On-Demand Summit 2008 panel, “How Do SaaS Players Work Together,” will focus on the emerging issues and best practices for managing integration, customer management, financial compensation and collaborative marketing within SaaS ecosystems. The session will be held on Wednesday, November 19 at 2:45 p.m. at the Marriott in San Jose.

“The SaaS model is finally making business intelligence simple and affordable to companies of all sizes,” said Rudin. “LucidEra is at the forefront of this market shift and I’m pleased to be able to participate in these interactive panel discussions and webinars. The sheer number of events focusing on SaaS business intelligence is proof of the demand for analytic solutions that are simple to set up and simple to use to improve business results.”
About Ken Rudin
As Co-Founder and Vice President of Market Development at LucidEra, Rudin is focused on redefining the business intelligence market by providing simple to use analytic applications as an on-demand service. Before founding LucidEra, Rudin was Vice President and General Manager of Siebel CRM OnDemand at Siebel Systems, where he created and successfully launched Siebel’s highly rated hosted CRM solution. Before Siebel, Rudin served as Senior VP of Products for Salesforce.com, where he spearheaded all development and product marketing functions. In parallel, he also served on NetSuite’s advisory board. Rudin began his career at the Scalable Systems Division at Oracle, where he helped pioneer the use of highly parallel hardware and software technology for large scale data warehouses. He holds a bachelor's degree in computer science and electrical engineering from Harvard University and a master's degree in business from Stanford University.
About Office 2.0 Conference
Structure 08 is a conference developed by award winning technology writer Om Malik. Structure 08 is created to inform businesses so they can plan their future computing infrastructure needs. With a uniquely privileged vantage brought by industry-leading speakers and their deep insight, Structure 08 will allow the audience to filter the new technology explosion and determine the right choices. Structure 08 will highlight the best implementations, case studies, ideas and startups.
About SIIA On-Demand Summit
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industries. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to 550 software and information companies located around the world.
About LucidEra
Founded in 2005, LucidEra was formed to shake up the stagnant business intelligence industry and traditional approaches to corporate information access and analysis by delivering business visibility as an on-demand service. LucidEra’s initial business intelligence applications are designed to allow sales and marketing organizations to optimize and improve the lead-to-billing process by allowing managers to easily identify weaknesses and strengths in the sales pipeline, uncover revenue growth opportunities, and compete more effectively with actionable information for improved business results. No More Excuses. No More Surprises. Know More with LucidEra. Visit http://www.lucidera.com or call 1-866-392-8008.

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LucidEra is breaking down the traditional barriers to business intelligence adoption by delivering business analytics as an on-demand service. LucidEra enables dynamic reporting and analysis that is simple to set up, simple to use, and simple to buy.

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Contact Email:
Source:LucidEra
Phone:415-848-2588
Address:1510 Fashion Island Blvd,
:San Mateo, CA 94404
State/Province:California
Country:United States
Industry:Software
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Last Updated:Sep 04, 2008
Shortcut:http://prlog.org/10113865
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