Clearwater, FL – STRATEGY made its debut on the newsstands for the first time recently profiling industry powerhouses on topics from real estate to marketing to stock markets. In the magazine is an interview of Postcardmania CEO, Joy Gendusa, detailing the one key datum that she used as a guiding factor in expanding her company.
Gendusa, a sought-after marketing expert, bootstrapped her way to success in the spirit of true entrepreneurialism, creating PostcardMania – ranked as the nation’s fastest-growing direct mail postcard marketing firm by Inc Magazine. Joy began PostcardMania in 1998 with no capital injections of any kind, only a computer and a phone. Almost ten years later, Joy is still sole owner of the Clearwater, Fla. firm that boasts revenues of nearly $19 million, prints 4 million and mails 2 million postcards weekly representing 31,000-plus customers in more than 350 industries.
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