• Top-performing professionals in their community
• Knowledgeable about leading Internet marketing solutions
• Able to generate, send and receive electronic contracts, documents and images
• Privy to the latest in digital photography to enhance and simplify the home-shopping experience
• Knowledgeable about current technology options available to consumers to help them research important property and financial information
Currently, Prudential Select Properties has 8 eCertified sales professionals who employ the latest Internet and computer tools to maintain regular communication with today's time-starved home buyer or seller. With access to the Internet, e-mail, and some of the latest real estate sales and marketing technology, eCertified sales professionals are recognized by the Prudential Real Estate Network and held up to stringent criteria to deliver responsive, consumer-focused information about the transaction process.
"Increasingly, customers want control of the research and information gathering; they want to do business online; they want to communicate in real-time, typically with e-mail," said Anthony J. Stipa, Jr., Prudential Select Properties. "We are preparing our sales professionals to meet these new ways of conducting business by promoting a designation that matches the growing home buyer and seller use of Web-enabled information sources. When a consumer works with an eCertified sales professional, they can be assured they are working with someone who knows how to employ the most effective online communications and marketing strategies to help customers navigate the challenging real estate transaction process with more qualified information, better communication, and less stress."
One step ahead of the industry and the customers home buying/selling needs, Prudential Real Estate recognized the need for highly regarded professionals who understand and can employ effectively the latest technologies to send, receive and research real estate information in a way that saves customers time and adds value to the transaction. From this concept the eCertified designation was launched for their real estate professionals.
Prudential Real Estate and Relocation Services is Prudential’s integrated real estate brokerage franchise and relocation services business. Prudential Real Estate franchises are independently owned and operated. Companies are selected based upon outstanding performance records, high levels of customer service and shared business values with those of Prudential. Prudential Real Estate provides franchises with business strategies using Operation Reviews as well as numerous benefits, including access to Prudential Real Estate’s Online Seller AdvantageSM program designed to provide real-time information to sellers with the touch of a keystroke. Prudential Real Estate is one of the largest real estate brokerage franchise networks in North America, with nearly 2,100 franchise offices and approximately 64,000 sales professionals in the franchise Network as of December 31, 2007.
Visit Prudential Select Properties online at http://www.pruselectproperties.com to find an eCertified Sales Professional today!
