Dragonfly Flowers on McPhillips, Winnipeg's newest force in online flower delivery, launched their first email marketing campaign on Saturday. "The marketing campaign will keep customers up to date on what's going on at Dragonfly Flowers, provide an avenue for special pricing and product update, and will be able to gather feedback from our customers in ways we were never able to before."
http://www.dragonflyflowers.com/
Using the Express Email Marketing platform provided by Dragonfly Net Solutions, Dragonfly Flowers is able to add subscribers manually or they can sign up for the mailing list through their website. What is unique about this marketing technique is that it is completely spam free. Once the customer's information has been entered into the database, the first thing that happens is a subscription acceptance mailing, where the customer can either accept or decline to receive future emails from Dragonfly Flowers. Subsequent to accepting the subscription, the customer will receive email updates, special discount invitations, announcements and newsletters. If the customer declines, they are removed from the database and will not have to worry about receiving an email ever again. Customers who do subscribe can also opt out at any time.
"With the launch of the marketing campaign this past Saturday, the first group of subscribers had the opportunity to save 20% on their next flower purchase from Dragonfly Flowers, with their subscription confirmation. We had about 95% acceptance rate, which is much more than we had hoped for. We look forward to the coming months as we roll out our newsletters and special promotions to our loyal customers."
- Dragonfly Flowers on McPhillips has been a Winnipeg Florist for almost 5 years and has become one of Winnipeg's key destinations for consumers who want to order flowers in Winnipeg.
http://www.dragonflyflowers.com
- Dragonfly Net Solutions is an online provider of Domain Name Registration, Email Marketing, Hosting, Websites and more.
http://www.dragonflynetsolutions.com




