Sibers® Software Company Registers its Trademark

PR Log (Press Release) – Aug 27, 2008 – Novosibirsk, Russia – Sibers® LTD, a Russia-based software outsourcing company, announces the successful completion of Sibers trademark registration, which consists of a name of the company and its logotype design. Sibers became one of the first Russian software development companies in the outsourcing sector to register its trademark.
Sibers trademark was registered with U.S. Patent and Trademark Office (USPTO) on July 29, 2008. While Sibers software development centers are located in Russian Federation, recognition of its trademark in the U.S. is significant and of company's principle of concern for its customers – the considerable part of them are from the USA.
The trademark of Sibers is the proof of origin that certifies that the software product is made by Sibers technical specialists and developers in Russia according to the company's quality standards. Sibers believes in necessity of trademark registration as a way to achieve the ideal scheme of outsourcing built on safety and loyalty.
"Registration of the Sibers trademark is a planned evolution of our safe outsourcing model," says Alexander Polezhaev, General Sales and Marketing Manager at Sibers. "The trademark means additional confidence in success of software development. For example, our clients and partners are assured that we will not disappear the next day with their money: something that happens pretty often in the savage outsourcing world. When you sign up for Sibers services offered anywhere in the world you can be sure that it is Sibers 10-year expertise that you are getting. The trademark also provides a new level protection for our proprietary components and frameworks in dozens of custom installations of our systems."
He expects this fact will positively affect all Russian outsourcing companies, quality of their work and their responsibility.
This Sibers initiative illustrates the common trend of Russian outsourcing, which had evolved from small "garage companies" to alliances with focus on their reputation and the legality of all services and business processes they offer.