Morris Murdock Travel, a full-service travel agency based in Salt Lake City, Utah, today announced a new member of its executive team - Vice President of Wholesale, Jim Barsch. Winner of numerous industry awards, Morris Murdock Travel is proud to welcome Barsch, a dynamic professional who will help guide the company's continued growth.
Barsch joins Morris Murdock Travel with over 18 years of experience in the travel and tourism industry. After beginning his career at Collette Vacations where he developed crucial new tour product lines, Barsch became Vice President of Call Center Operations for Trase Miller Technologies where he established client relationship management for outsourced reservations from American Airlines.
In 1997 Barsch became the Senior Vice President for The Mark Travel Corporation where he oversaw the operations of multi-site call centers and negotiated destination-
Barsch specializes in all areas of wholesale travel, including tours, operations, and information services. He is an excellent negotiator and manager who has successfully led the implementation of enterprise-wide initiatives that generate corporate productivity and profit. Barsch also has expertise in change management, tiered customer service, domestic and international contracting.
Barsch holds an Bachelor of Science, Travel and Tourism degree from Brigham Young University.
