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| |  Lucidera Webinar Series Continues
| Lead Alchemy – Turn Marketing Leads into Sales Gold |
FOR IMMEDIATE RELEASE
PR Log (Press Release) –
Aug 12, 2008 – Event: SAN MATEO, Calif. – LucidEra, the fastest growing business intelligence-as-a-service company, this week will host a live webinar titled “Lead Alchemy: turn marketing leads into sales gold.” In this online demonstration, LucidEra co-founder Ken Rudin will present with customers Serena Software and Phone Works on best practices working with on-demand business analytics with Salesforce.com.
What you will learn:
1. Establish and measure effective sales processes that convert leads into closed business
2. A process to identify which marketing activities generate the best leads
3. The analytic elements you need to align marketing programs with sales success
Who should attend:
1. Sales and Marketing Managers
2. Sales and Marketing Operations
.
Webinar Title: “Lead Alchemy – turn marketing leads into sales gold.”
Presenters: Ken Rudin, LucidEra, CEO and Founder
Anneke Seley, Founder and CEO, Phone Works
Eric Johnson, VP Worldwide Business Operations, Serena Software
Customers: Phone Works & Serena Software
Date/Time: Wednesday, August 13, 2008. 11:00 AM PST
Registration: For additional information and webinar registration visit:
https://www.lucidera.com/company/events.php
About LucidEra
LucidEra delivers simple to set up, simple to use, and simple to buy reporting and analysis solutions on-demand. Our first pre-built solution helps finance and sales executives view the financial impact from sales operations, from the time you meet a customer to the time you bill them. Founded in 2005, LucidEra was named “company to watch in 2007,” by several editorial and industry influencers. To try LucidEra, visit http://www.lucidera.com, or call 1-866-392-8008.
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LucidEra is breaking down the traditional barriers to business intelligence adoption by delivering business analytics as an on-demand service. LucidEra enables dynamic reporting and analysis that is simple to set up, simple to use, and simple to buy.
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