RefreshWeb President Panelist at Sold-out Interactive Austin 2008

PRLog (Press Release) - Aug 11, 2008 -
Austin, Texas – July 8, 2008 – RefreshWeb (http://www.refreshweb.com) president, John Rasco, was a panel member at the first ever Interactive Austin 2008 event, “Putting Social Commerce to Work.”  The sold-out forum, which was hosted by Business District Magazine, highlighted the social media and interactive professionals in the Central Texas area, focused on teaching attendees how to integrate social media, Web 2.0 tools and digital media into their corporate marketing plan to improve profitability.  

RefreshWeb, a leader in B2B web marketing which provides their clients with comprehensive search engine marketing solutions, has worked with such clients as Computer Sciences Corporation, Sicola Martin Advertising, Synopsys, Biophysical Corporation, National American University, Clifford Law, and Sport Clips.  Considered an expert on weaving together SEO best practices and marketing principles, it was a perfect fit for RefreshWeb to be a part of Interactive Austin 2008.

Rasco was a member of a panel discussion on how to connect with niche markets and different generations.  “Participating in such an event was a wonderful experience,” said John Rasco.  “Being able to collaborate with the new generation of digital natives, talking about new models of communication and contributing to the education of Central Texas businesses on the world of social commerce is invigorating.  How the world communicates is changing and this event showed that Austin is on the forefront of these changes.”  

The one-day event was held at the J.J. Pickle Research Campus of the University of Texas at Austin and featured keynote speeches from Steve Guengerich, Chief Learning Officer, nGenera Corporation, formerly BSG Alliance; and Pete Hayes, VP of Corporate Marketing & Communications, AMD.  

For more information about the topics discussed and the exhibit details, please visit http://www.interactiveaustin2008.com.  

About RefreshWeb
Austin-based RefreshWeb is an Internet marketing company with business-to-business search engine marketing and sales process optimization experts.  They apply B2B marketing experience and technical expertise to promote clients’ web sites to the top of the results on Google and other search engines.

For more information about RefreshWeb, contact John Rasco at jrasco@refreshweb.com or (512) 637-5271, 5828 Balcones Drive, Suite 202, Austin, Texas 78731.  The company’s website is http://www.refreshweb.com.