Smart Mortgage Marketing Publishes Article Series on Mortgage Lead Generation

In a crowded online marketplace, mortgage brokers must work harder to generate business via the Internet. An ongoing article series published by Smart Mortgage Marketing teaches them how to go about it the right way.
By: Brandon Cornett
 
July 28, 2008 - PRLog -- Smart Mortgage Marketing, a website that offers Internet marketing advice to mortgage professionals, recently launched a free tutorial on generating mortgage website leads. This highly informative series of articles will be especially useful to mortgage brokers seeking more business from the Web.

You may access the tutorial here:
http://www.smartmortgagemarketing.com/generating-mortgage-broker-leads-change-your-outlook/

The free, multi-part tutorial was created by Brandon Cornett, an Internet marketing veteran who helps mortgage professionals tap into the power of the Web. According to Cornett, lead generation is one of the most popular yet misunderstood topics for those in the mortgage industry.

"It's a common source of frustration," Cornett explained. "Many mortgage brokers have websites these days, and some enjoy a good amount of traffic each day. But a lot of the brokers I speak to don't know how to connect with people through their sites. They don't know how to convert website visitors into clients. Our new article series addresses this topic."

The series is growing rapidly, too. At the time of this writing, there were more than a dozen lessons posted on the website. Cornett said another 45 lessons are currently in development, all of which will be published onto the website over the coming weeks.

"When the complete tutorial is online, it will be the equivalent of a 75-page book. We also plan to compile the lessons into a PDF e-book that people can download all at once. There's a free newsletter too, so visitors can sign up for updates whenever a new lesson is published."

In addition to the article series about lead generation, the Smart Mortgage Marketing website offers a variety of tips and tutorials on all aspects of web marketing. Visitors can find helpful information on blogging, search engine marketing, online public relations, website design and more. Essentially, the website is a vast library of online marketing advice for the modern mortgage professional.

About Smart Mortgage Marketing

Brandon Cornett created the website in 2006 to provide modern marketing advice to mortgage brokers, loan officers, and others within the mortgage industry. Since then, it has become one of the Internet's largest libraries of mortgage marketing advice and articles. For more information, or to access the lead generation tutorial, visit http://www.smartmortgagemarketing.com.

# # #

Smart Mortgage Marketing provides modern marketing advice to mortgage brokers, loan officers, and others within the lending industry. Topics include website promotion, search engine visibility, blogging and more.
End
Source:Brandon Cornett
Email:Contact Author
Tags:Mortgage Marketing, Mortgage Leads, Lead Generation
Industry:Mortgage, Marketing, Business
Location:Texas - United States
Account Email Address Verified     Disclaimer     Report Abuse
Trending
Most Viewed
Daily News



Like PRLog?
9K2K1K
Click to Share