Phoenix, Arizona -- Paddy O' Furniture, Inc., a leading outdoor furniture retailer, launched its redesigned web site at www.PaddyO.com on July 15, 2008. The new site features expanded content such as customer feedback, photos of customers' homes, secure online purchasing, vibrant new colors, an improved navigation system, and a mobile version.
"We wanted a web site that reflects our company's vision and reputation,"
One of the exciting new features of the site is customer feedback on each of the furniture collections. According to Terry Cosgrove, Paddy O' Furniture's merchandising manager, "We wanted to know how our customers were able to enhance their outdoor living spaces. It helps us get a better understanding of what customers are looking for. In turn, we are then able to enhance our product assortment based on customer testimonies."
Another new feature is the addition of ecommerce capabilities. "Our goal isn’t so much to capture additional sales, but to simply be upfront with our customers about our products and prices," said John Smith, Paddy O' Furniture's product buyer. "Due to manufacturer restrictions, not all of the products we carry can be purchased online. But assistance is only a phone call away to one of our experienced exterior designers."
Paddy O' Furniture's mission is to provide a superior combination of service, selection and value. We are always striving to be a better place to work and shop. We promise to provide a knowledgeable and responsive staff, to offer a proven selection of quality outdoor furniture, and to back our furniture with our lowest price guarantee.
Please visit us online at http://www.PaddyO.com.



