72 Equity, a Chicago based divestitures, mergers and acquisition, and private equity firm headed by Yuri Rutman has announced the creation of a division that specifically caters to the needs of start-up companies and entrepreneurs.
"Most first time entrepreneurs think that writing a business plan from some template they downloaded online is all they need to raise money", states the one of the firm's partner Yuri Rutman. "But in reality there needs to be a more comprehensive approach that makes it easier for investors to write a check".
Regulation D, Rule 504, 505, or 506? LLC Units or Convertible Cumulative Preferred Stock? Capital Protected Strategies And Risk Minimization?
1 Year, 3 Year, 5 year pro-formas?
These questions options can be endless for entrepreneurs who have a great idea for a business plan, but don't always have the $15,000 - $25,000 that most securities lawyers will charge to take their business plan and transform it into a marketable securities offering and private placement memorandum.
72 Equity can provide custom tailored business plans and private placements for a fraction of the cost.
"Most business plan writing companies have a boilerplate mentally. They take your notes and a few days later they say "good luck', adds Rutman. " At 72 Equity, we recommend structures that will increase your likelyhood of getting investors and gearing you up for long term success. We even guide you on locating investors."
