Award-winning IMI of Central London have this month welcomed several new members of staff into their team with the purpose of stepping up the creation of the first printed edition of ETM magazine. Already up and running online , industry experts can now look forward to flicking as well as clicking through their favourite source of industry news, information and research. Due to be in circulation towards the end of September, it’s full creative steam ahead as the release date approaches. Certainly, there is no shortage of enthusiasm within the editorial team over their latest venture; “we’re all very excited here at IMI to be involved in the growth and widening of ETM’s distribution through printed media. Having printed as well digital editions will open up a new realm of possibilities for our advertisers and provide readers who sometimes prefer to read from paper, the opportunity of choice” (Rachael Allen, Editor).
ETM publication, to be edited/produced by Rachael Allen, Vee Sun Ho and Juliusz Kwiatkowski with the fundamental support of a vibrant sales team, looks set to surpass other premium technology enterprise magazines in both quantity and quality of keynote editorials, panel discussions and expert forecasts as well as design and layout considerations. Already ETM online, through its multimedia presentation of topics such as ‘Application Delivery’,’
Incorporated in March 2008, IMI is a full service marketing and communications company with expertise in developing creative marketing solutions that reinforce companies’ brand strategy and support their competitive position. ETM is an example of one such solution and with time, print distribution is expected to exceed 15,000 enterprises globally, achieving a reach of over 68,000 c-level suite executives, IT managers and directors.
If you would like more information about IMI’s ETM publication or to subscribe, please visit the website www.globaletm.com. Questions or any CIO relevant articles can be directed to ETM’s editor, Rachael Allen.
