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Johnson & Johnson Is Considering Selling Its Wound-care Business

I am sure Ethicon must be preparing for a mighty unveiling and market entry, still one wonders whats going on with this talk of J&J woundcare sale? For Ethicon the Fibrin pad is probably a good strategy ...

FOR IMMEDIATE RELEASE

PRLog (Press Release) - Jul 06, 2008 -
Omrix, as you know are conducting a trial for a fibrin pad, which at a selling point of $500 will enter the market 2008 with US unit sales of 20,853 capturing 20% of the market share (according to the 2005 un-updated report at Omrix website, link below). This is expected to grow to a peak of 70% of the market by 2013.
While EMS and military use is apparently not the main focus for sales, it appears the US market is the main target further aimed at "less price sensitive" surgeons.
READ MORE AT http://medicalhemostat.blogspot.com/

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Source:Hemostatguy
Industry:Biotech, Surgical
Last Updated:Jul 06, 2008
Shortcut:http://prlog.org/10086582
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