A new approach to presentations
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Jul 02, 2008 -
How do you get jaded executives to pay attention at another presentation?
WCS believe they have the answer and have just launched a mini-movie on their web site at www.wclass.com to prove it. The movie was originally developed as a proof-of-concept for several new technologies that the firm was installing.
“We have combined live action and animation to create an experience that will grab people's attention," said CEO Pat Hough as he officially launched the movie. “Of course these technologies had been in use in the entertainment industry for many years but we believe this is the first time they’ve been used together for business and corporate presentations."
In 2006 the firm first began researching the use of graphical techniques to support executives who had to make a persuasive case to potential customers. Building on this experience they then added the capability to develop 3D animated presentations.
"We believe that most executives are tired of traditional PowerPoint presentations,”
said Pat Hough. “As soon as bullet points appear on the screen they switch off and you lose the opportunity to convince them. That's why we’ve conducted research to find the best way to capture their attention. We’ve now learned how to structure and package the message so that it gets through."
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http://www.prlog.org/10085378/1World Class Solutions is located in Cork, Ireland and serve the global presentation market. They develop business presentations for corporate clients and SMEs. They have also developed a standard range of medium-cost presentation packages to challenge the dominance of MS PowerPoint. They can be contacted at www.wclass.com
