Mortgage Advisers Feel Effects of Credit Crunch Fear

June 27, 2008 - PRLog -- Specialist mortgage and remortgage leads and appointments brokerage CPR Marketing Solutions (www.cprmarketingsolutions.com) report that independent mortgage advisers are finding consumer scepticism a growing challenge in the current economic climate.

Fears about the looming global credit crunch, escalating remortgaging fees and borrowing rates, and the suspicion that even tougher times may be around the corner is seeing potential clients think twice before enlisting the help of financial services experts, regardless of the opportunities to save on offer.

"Despite the proven track record of our advisers in reducing monthly household outgoings through remortgaging and debt restructuring, consumers are simply reluctant to make any moves in  the current financial marketplace," says Adam Haycock, Sales and Marketing Executive at CPR, an established data and marketing operation who place leads and appointments with a nationwide network of experienced mortgage advisers.

With more lenders encouraging consumers to engage them directly for mortgage services and the increase in dual rate deals offering lower interest, intermediaries such as brokers need to become  more innovative in their approach whilst making the most of their unique position in the industry.

"For remortgage deals in particular, consumers are still often best served by dealing with an experienced independent adviser," says Haycock. "By making an appointment with an expert with a measured grasp of the implications of the current slowdown and it's influence on the wider market, consumers gain the benefit of impartial and intelligent advice that can save them many hours of research and, most importantly, significantly reduce their monthly payments."

"Consumer unease is understandable in times of uncertainty, but by addressing these fears directly and illustrating that genuine savings can still be made with the right guidance, mortgage advisers can continue to prosper - it's all about employing the right approach to consumers' needs, and remaining positive in what is still a buoyant industry."

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CPR Marketing Solutions Ltd (http://www.cprmarketingsolutions.com) are a specialist data and marketing company offering remortgage leads and confirmed appointments, profiling data and business databases. CPR's core staff offer over 20 years experience in the financial services industry, and provide access to a nationwide network of fully qualified financial advisers and experts.

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CPR Marketing Solutions provide custom direct marketing including mortgage and remortgage appointments/leads, business databases and profiling data.

Based in Hayle, Cornwall, we work with a network of satisfied clients all over the UK