Richer, more interactive web technologies, commonly referred to as Web 2.0, offers businesses new methods to reach out to existing and potential customers. Exploiting these new and hugely popular resources can make the difference between mediocrity and brand leadership for small, medium and large enterprises alike.
So What Is Web 2.0?
Web 2.0 is a term describing a trend in the use of World Wide Web technology and web design that aims to facilitate creativity, information sharing, and, most notably, allowing users to contribute to the content found on the Web.
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