Digital Target Marketing a Premier Online Marketing provider enters into ERA membership.

May 27, 2008 - PRLog -- Digital Target Marketing is proud to announce its membership into the Electronic Retailing Association (ERA) community.   Digital Target Marketing is a premier online direct response marketing and solutions provider with flexible E-Commerce and Lead Generation solutions.  Digital Target specializes in comprehensive planning for online offer development, media execution, offer appropriate e commerce/lead generation platforms, creative design, CRM solutions, affiliate management and search engine strategies in the online direct to consumer marketplace.  The Digital Target team has over 40 combined years of direct response marketing experience and has been on the forefront of direct marketing techniques in the digital world.  Digital Target is well positioned with its proven techniques to yield higher returns on clients existing marketing initiatives in addition to proven digital media programs.  

Digital Target Marketing believes its entrance into the ERA will allow member product companies to expand their online initiatives with offer specific applications and solutions such as:  dynamic sequential shopping carts, continuity engagement marketing, CRM applications, robust digital media solutions, blogging, social marketing, search engine optimization and performance marketing programs.

Barbara Tulipane, CAE, President & CEO, Electronic Retailing Association states:  “We are pleased to welcome Digital Target Marketing as a recent member of the Electronic Retailing Association. We expect that their experience as an online DR marketing and solutions provider will add great value to the ERA community of 400 member companies.”

Jeff O’Connor COO says “Digital Target takes its Mantra “Design, Develop, Deliver” to the next level for the direct marketing community.  From a technology perspective we don’t believe that an offer should have to contort to an existing rigid platform.  We believe the ordering platform should be wrapped around how the offer needs an e commerce engine to operate.  From a creative and marketing execution standpoint, our team not only has the results based experience but understands the proper product positioning for the multiple levels of a campaign lifecycle.”

Digital Target Marketing thanks the greater ERA community for its welcoming entrance and we pledge to provide distinctive quality and service to our clients, partners, and strategic vendors.  

For more information on Digital Target Marketing and its service offerings please visit www.digitaltargetmarketing.com

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About Digital Target Marketing:   Digital Target specializes in comprehensive planning for offer development, media execution, offer appropriate e commerce/lead generation platforms, creative design, CRM solutions and search engine strategies in the online direct to consumer marketplace.  The Digital Target team  has over 40 combined years of direct response marketing experience and have been on the forefront of direct marketing techniques in the digital world.