PRLog (Press Release) –
May 13, 2008 – SnapTell (www.snaptell.com), the leading provider of image recognition-based mobile marketing solutions, today reported that its newly launched Mobile Entertainment Explorer now offers access to information on nearly a million movies, music CDs and video games right from your camera phone. Until recently, movie fans used SnapTell’s Mobile Movie Explorer to get information on tens of thousands of movies. Consumers now have the ability to simply use their camera phones to Snap a picture of any DVD, CD or video game cover, Send the picture to SnapTell using MMS messaging and Get back information about that DVD, CD or video game on their cell phones. With SnapTell’s Mobile Entertainment Explorer, renting or buying the right CD, DVD or video game is as simple as Snap.Send.Get™.
Confused as to which movie to purchase, or how a video game is rated or even just wondering about how reviewers felt about a particular song on a CD? SnapTell now has nearly a million titles in its image recognition database and is continually adding more images to its robust image recognition database. The information consumers receive about desired entertainment information includes reviews, prices, run times, descriptions of the content and links to buy the DVD, CD or video game.
“We’re dedicated to providing consumers the simplest means to access desired information on their phones, and now reaching one million in entertainment titles empowers the consumer to make smart decisions when they are out and about and away from their PCs,” said Gautam Bhargava, CEO and Co-Founder of SnapTell. “As we push the image-recognition technology frontier, we will provide solutions similar to the Mobile Entertainment Explorer that help consumers with their day-to-day decisions.”
To use SnapTell’s Mobile Entertainment Explorer, Snap a picture of a DVD, CD, video game cover, Send your picture to fun@snaptell.com and Get back reviews, prices and other useful information immediately.
SnapTell has gone through great lengths to eliminate the barriers associated with barcodes and mobile software downloads to bring image recognition technology into the mobile marketing space. The SnapTell Snap.Send.Get solution is a highly customizable and integrated mobile marketing solution that marketers can deploy quickly and effectively. This end-to-end solution gives marketers the ability to reach consumers and create a lasting brand relationship with them – not just impressions.
About SnapTell
SnapTell is revolutionizing the way consumers and marketers connect. Using a camera phone and SnapTell's innovative image-recognition technology, users can easily and instantly access requested information and content. Marketers can effortlessly create high-impact campaigns using existing collateral and can alter their messaging on the fly in response to SnapTell-provided actionable metrics. Currently, the company is in discussions with major brands and agencies with SnapTell solution deployment expected in the upcoming weeks. For further information on the company visit:
http://www.snaptell.com.
