Announcing Netvantage Marketing, a new online marketing consulting firm based in Michigan.

PRLog (Press Release) – May 13, 2008 – Founders Joe Ford and Adam Henige are pleased to announce the formation of Netvantage Marketing, an online marketing consulting firm.
Ford and Henige previously worked as Senior Analysts at Spartan Internet Consulting. The two entrepreneurs started Netvantage Marketing with the mission of helping companies leverage the Internet as a key tactic in their marketing plans. The company’s service offerings include organic/natural search engine optimization, paid search strategy and management, and web analytics consulting.
The company has plans to leverage its relationships with Michigan State University to provide a strong internship program, with a focus on educating students in online marketing, and giving them real world experience. Within the company’s growth plan, these internships will form the basis of a valuable recruiting pipeline to retain talent in the Lansing area. Ford is a former Assistant Director of Admissions for the Eli Broad Graduate School of Management, and Henige is a graduate of the Broad Full-Time MBA Program (2006).
The company is located on Okemos, on Okemos Road. Netvantage Marketing’s web address is www.netvantagemarketing.com

Our goal is to help you get the most out of your website. We accomplish this through search engine marketing methods of organic optimization and paid search. Then we leverage web analytics to measure those marketing efforts.

Quality of service, customer responsiveness, and knowledgeable consulting - these are all things that competing companies in our industry possess. What differentiates us is that we only do three things. We are not programmers, we are not web designers, and we don’t develop custom software or databases.

Our core focus areas are organic search optimization, paid campaign management, and web analytics. That’s it. Our staff is trained to be subject matter experts in these three key areas. Our culture at Netvantage is to push ourselves to stay educated as all three practice areas are rapidly evolving to ensure that our clients receive top of the line service, and more importantly – results.

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